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Home Care Mentors
Module 1
Welcome
Understanding Yourself
A Day In The Life As An Entrepreneur
Setting Up Your Office
Get A Google Voice Number and The App
Google Business Page
Have Clients Book A Call With You Using Calendly Scheduling (4:46)
Setting Up Financial System
Business Cards and Brochures
Creating a Business Entity
Overview of How To Generate Quality Leads (39:06)
Action Assignment: Dream 100 List
The Strangest Secret
Module 2
Home Service Worker Non Medical Job Description (5:35)
Client Buying Pyramid
New Client Process Chart (4:14)
Phone Call Assessment (19:48)
Why Direct Mail (4:52)
Introduction Letters
Action Assignment: Mail 25 Introduction Letters To List
List of Providers
Action Assignment: Meeting With Providers (3:45)
Module 3
Action Assignment: Follow Up Call With 25 Contacts Who Received Week 2 Introduction Letter (1:48)
Let Me Introduce Myself - Extra Gum Mailer To Referral Sources (7:33)
Action Assignment: Mail 25 More Introduction Letters
Got a Call For Care - Let Local Provider(s) Know (3:20)
Got a New Client Follow Up Process (6:50)
Mindset
Module 4
Action Assignment Reminder: Follow Up Phone Call With People Who Received Week 3 Introduction Letters
Action Reminder: Mail 25 More Letters to List
Million Dollar Rolodex (6:59)
Networking Groups (13:18)
Module 5
Action Assignment : Mail 25 More Introduction Letters
Reminder: Follow Up Phone Call With People Who Received Week 4 Introduction Letters
Geriatric Care Managers (6:27)
Newsletter Marketing (11:50)
Module 6
Action Assignment: Mail 10-20 Lumpy Mailers - People Magazine
Reminder: Follow Up Phone Call With People Who Received Week 5 Introduction Letters
Letter To New Client's Doctor
Module 7
Reminder: Follow Up With People Who Received People Magazine
In the People Business (12:46)
Home Health Agencies (3:29)
Networking With Hospice Providers (4:27)
Module 8
Connecting With Elder Law Attorneys (4:54)
Reaching Out To Veterans (6:15)
Follow Up With Phone Call To List That Needs a Call
Purchase Rubik's Cubes and Create Letter to Mail Week 9
Module 9
Getting Into Assisted Living Facilities (9:45)
Connecting With Religious Leaders (9:17)
Send Out Rubik's Mailer
Vacation Plan and Marketing Idea (5:59)
Module 10
Follow Up Around 10th Day From When You Sent Rubik's Mailer
Connecting With Long Term Care Agents (5:23)
Seed of Success Survey (4:57)
Thank You Card
Module 11
Connecting With Skilled Nursing Facilities (8:07)
Tape Measure Lumpy Mailer and Letter (1:38)
Special Occasion Client Appreciation
Endorsement Letters
Module 12
Follow Up With People Who Received Tape Measure
Newspaper/Community Newsletter Advertising
Reaching Out One More Time
Every Door Direct Postcard
Routine / Schedule for Direct Mail
Module 13
Restaurant Marketing
Bingo, Bowling, Beauticians
Coloring Book For The Grandkids (9:02)
Telling Neighbors Of Your Client About Your Agency
Google Reviews
Apps to Market Agency
Newsletter Examples
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Action Assignment: Meeting With Providers
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